Just as every person has an unmistakable identity, corporate design gives a brand its unmistakable profile. Personality demands individual expression.
The desire for something out of the ordinary calls for tailor-made solutions. Car buyers of today are increasingly demanding high standards of individuality, exclusiveness and sportiness. Today, more than ever, style and individuality are an expression of the quality of lifestyle.
The single storey concept with mezzanine above creates a gallery type condition, allowing the customer focus to be on the product and providing the sales team with a clear view of all vehicles on display, regardless of where they are in the building.
All three corporate identities, each with their own logo, colours, furniture, lighting, materials and vehicle presentation, were all part of an exacting client brief, that have been harmonised together under one roof whilst all maintaining their own special identity.